Dr. Brenda CombsPortfolio
Strategic Management

Supporting the infrastructures that build creative success.

I specialize in bridging the gap between an artist's vision and a sustainable business model. My management approach is rooted in career and well-being longevity, psychological safety, and digital presence.

Artist Advocacy Rooted in Mental Health Support

With over six years of artist management experience, I spent three years as a co-manager alongside Paul Humphreys at Number34 Artist Management. Working with numerous developing artists and spent two years as the day-to-day manager for chart-topping UK singer/songwriter Lucy Spraggan. Coordinating schedules, press interviews, presentation decks, and social media campaigns for Lucy’s seventh studio album ‘Balance’, debut memoir ‘Process’ and 2023 UK Tour.

Worked directly with developing artists through the early stages of their careers to increase audience outreach. Provided informed advice on best practices across the industry. Aided specifically with day-to-day tasks, social media and visual development within music videos and branding for campaigns. Worked on developed for artists such as Eleni Drake, Martha Hill, and US based artist and actor Titus Makin (ERLY). Currently working as a freelance consultant for artists on social media strategy, merchandise development and brand design.

Social Media Strategy
Merchandise Development
Well-being Models
Brand Design
Management

In The Field

A visual archive of tours, studio sessions, and live events from artist management experience.

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